18 Sep USA – Enfamil sponsored review on FACEBOOK
Promotion to the public and in shops
Mead Johnson Global Headquarters
225 North Canal Street
Chicago, IL 60606 USA
A mum in New York gets paid for enthusing on Facebook about the convenience of having Enfamil delivered directly to her door. Paid influencers on social media are effective brand ambassadors.
Getting mothers to become accomplices in violating the Code