25 Mar TRINIDAD & TOBAGO – Nestlé continues to disregard the International Code and the 2016 WHO Guidance
Promotion to the public and in shops
Avenue Nestlé 55
Visible shelf talker placed at the supermarket to attract attention of shoppers
A local supermarket in St Augustine, Trinidad & Tobago promotes Nestlé Lactogen 3 and KLIM 1+ growing up milks through special offers and display of shelf talker.
Both Lactogen 3 and KLIM 1+ are also being advertised on the Nestlé website (https://www.nestle.tt/brands/allbrands/lactogen-3 & https://www.nestle.tt/brands/allbrands/klim-growing-up-milks, accessed on 22 March 2019) as formula products which contain “prebiotics that may contribute to a healthy digestive system” and “probiotic culture, which may help to promote a healthy gut flora, regulate digestion, reducing the risk of constipation, for tummy comfort, and for a happy child!” – ALL idealising and promotional statements.
In most countries, Nestlé blatantly ignores the 2016 WHO Guidance which confirms that growing-up milk is a breastmilk substitute covered by the scope of the International Code and therefore should not be promoted.
Attractive special offers which violate the International Code – FREE wet wipes with purchase of KLIM 1+ and buy 1 800g tin and receive a free 350g tin of Lactogen 3!